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Sell Your Home with Strategy & Confidence

Elite representation for high-end properties across Boulder, Longmont, Fort Collins & Northern Colorado

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We Don’t Just List Homes — We Launch Them

At The Loft Group, luxury real estate is our primary market. We specialize in high-end homes, custom estates, new builds, and architecturally significant properties across Colorado’s most desirable communities — from Mapleton Hill and Pearl Street in Boulder to Heron Lakes in Berthoud and Harmony Club in Fort Collins.

We combine local market expertise with sophisticated marketing, project oversight, and negotiation strategy to deliver results that match the caliber of your home.


We’re more than real estate agents — we’re licensed general contractors, landscape architects, and seasoned real estate investors. That combination means we understand your home not just as a listing, but as a design-driven, high-value asset that deserves to be presented at its best.

Our luxury listing package includes:

  • Strategic Market Positioning

Backed by buyer behavior data, local absorption rates, and pricing insights across luxury enclaves like Gunbarrel, Niwot, Highland Meadows, and Somerset Estates.

  • $800 Home Prep Credit

Sellers receive an allowance for light handyman work, touch-up painting, fixture updates, window cleaning, and landscape polish — all targeted to improve first impressions.

  • 8 Hours of Professional Home Prep Services

Complimentary staging, layout adjustments, photo-day prep, or decluttering — a $1,200+ value included.

  • Contractor-Level Insight

We guide you toward cost-effective updates and advise on what to skip — saving time and maximizing ROI.

  • Project Management & Vendor Coordination

We manage all listing readiness: trades, timelines, punch lists, and quality checks.

  • Luxury Visual Marketing

Includes interior and exterior photography, drone footage, lifestyle video, and twilight imagery — all professionally produced.

  • Custom Property Website

Branded domain with media, brochures, neighborhood lifestyle highlights, and inquiry forms.

  • SEO-Optimized Listing Copy

Crafted for high engagement, with lifestyle-forward language that appeals to luxury buyers.

  • Premier Exposure Across 90+ Portals

Including Zillow, Redfin, Compass, Homes.com, Realtor.com, and high-end feeder markets.

  • Digital Ad Campaigns

Paid and organic promotion across Instagram and Facebook, geo-targeted to Boulder, Fort Collins, Denver, and key relocation markets.

  • Agent & Buyer Email Outreach

Strategic email marketing to our network, local agents, and luxury relocation specialists.

  • Premium Print Materials

Custom brochures, oversized mailers, and branded open house collateral — all printed in high quality and distributed locally.

  • Hosted Open Houses (Optional)

Expertly run, branded events that generate interest and provide valuable feedback.

  • Offer Evaluation & Negotiation Strategy

We don’t just chase the highest price — we negotiate the strongest overall terms for you.

  • Inspection & Closing Oversight

We handle all post-offer logistics, repairs, deadlines, and walk-throughs — all the way through closing.

 


In addition to traditional full-service listings, we offer creative and flexible strategies — including direct purchase, lease options, or off-market solutions.

We are active investors and licensed buyers, and in certain cases we can:

  • Purchase your home as-is

  • Structure lease option deals to attract renters-turned-buyers

  • Offer delayed closings or flexible possession dates

  • Help you evaluate investor offers with unbiased analysis

These options are ideal for sellers needing discretion, speed, or a simplified process — especially for investment properties, fixers, or complex personal situations.

 


1. Initial Walkthrough & Strategy Session

We align on goals, timing, pricing, and prep needs — specific to your neighborhood, market tier, and buyer pool.

2. Project Oversight & Vendor Management

We coordinate everything from handyman work to high-end staging. You stay informed without having to manage logistics.

3. Listing Launch with Full Marketing Rollout

Photography, copywriting, social and print campaigns all go live — designed to create urgency and elevate perception.

4. Showings, Feedback, and Buyer Management

We collect and analyze showing data to fine-tune strategy and prequalify interest.

5. Offer Review & Negotiation

We evaluate all terms and negotiate the best possible outcome, balancing price, timelines, and risk.

6. Closing Coordination

We manage title, repairs, buyer compliance, and final walkthroughs so you can move forward with peace of mind.


  • Luxury homeowners in neighborhoods like Mapleton Hill, Pearl Street, Somerset Estates, and Heron Lakes

  • Owners of custom homes and design-focused properties

  • Sellers seeking hands-off project and marketing management

  • Estate, relocation, and trust sales

  • Builders and developers launching new construction

  • Sellers open to lease options or creative off-market strategies


  • Luxury listings are our focus — not a sideline

  • Deep expertise in design, construction, and buyer psychology

  • Full-service support from prep to closing

  • Neighborhood-specific insight in Boulder, Longmont, Fort Collins, Niwot, Erie, Berthoud, and beyond

  • Investor-friendly solutions with the ability to buy directly

  • Transparent communication and structured systems

  • Results-driven marketing designed to convert

Ready to Maximize Value?

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